Social Media & SEO Specialist at EzyRent

EzyRent is looking for a Social Media & SEO Specialist to help establish the brand as Africa’s leading rental platform. This role involves developing and executing social media strategies, creating engaging content, optimizing for SEO, and driving user acquisition through targeted campaigns and community programs. Join EzyRent to shape our brand voice and make renting easier for millions across Africa.

1. Job Overview

• Objective:
  • Develop and execute social media strategies to enhance EzyRent’s online presence.
  • Optimize website content for SEO to drive organic traffic and engagement.
  • Contribute to user acquisition and brand growth through creative and data-driven initiatives.

2. Key Responsibilities

1. Social Media Management:
   • Develop and execute strategies for platforms like X, Instagram, Facebook, and LinkedIn.
   • Create engaging posts, stories, reels, and infographics.
2. SEO Optimization:
   • Optimize website and blog content using keywords, metadata, and backlinks.
3. Analytics and Reporting:
   • Monitor analytics using Google Analytics and social insights.
   • Report on growth and campaign performance.
4. Ad Campaigns and Collaborations:
   • Run targeted ad campaigns and collaborate with influencers.
5. Community and Referral Programs:
   • Implement programs to drive organic sign-ups and community engagement.

3. Qualifications

• Experience:
  • Proven experience in social media management and SEO.
• Skills:
  • Strong copywriting and basic graphic design skills (Canva, Photoshop).
  • Familiarity with analytics tools and A/B testing.
  • Creative thinking with a data-driven mindset.
• Interests:
  • Passion for PropTech, startups, and solving real-world problems.

4. Why Join EzyRent?

• Growth Opportunity:
  • Be part of a fast-growing PropTech startup.
  • Shape our brand voice and user acquisition strategy.
• Flexibility:
  • Flexible, remote-friendly role with opportunities for growth.